The rise of corporate video marketing:
For the past few years, the trend of corporate video production in Mumbai is noticeably increasing. Now every company or brand, regardless of their size is using corporate videos as an effective marketing tool.
You might have heard about the wonders of video marketing and perhaps you are still thinking if it is worth investing.
In this article, we’ll discuss the latest trends of video marketing in 2019 to prove that it is the time you get the corporate videos for the best marketing. By the end, you will not only realize the importance of video marketing but you will also have an idea where to put your efforts.
Latest trends of corporate videos:
In 2019, you will find different kinds of corporate videos. Each type serves a different purpose. You must know what the genre of your brand is and which kind of corporate video is suitable for marketing that brand. The types of videos for marketing are:
- V-logs
- Tutorial Videos
- Video interviews
- Product reviews and demo
- Client’s testimonial
- Recording of live streams
- Video Ads
For the professional corporate video production in Mumbai, you must find an experienced and trained workman to help you out.
Why Video trend is on the top?
Video content is number one for more than one reason. It is not wrong if I say 2019 is going to be the year of video content. Let’s explore
the reason for this:
1: Videos for corporate training:
The businesses or companies can make an on-demand training video that is offered to a few numbers of employees once or twice a year.
The instructor has to record that training session on the laptop and later he/she can add it to the company’s website or digital library. So,
that video is easily accessed by the people who are in search of that information.
That means the videos are the best medium for training more and more employees without spending a lot on practical training sessions.
2: Supporting sales assistance with video:
Through videos, it is easy to find ways to provide the sale staff with some more minutes. It helps them in bringing more renewals, new
business and more revenue.
The corporate videos are in instant reach of the salesperson so they can get the product information and learn best practices. The sale
team can record updates and quick insights to share with the team members. These videos can help in broadcasting trainings, team
meetings and other activities. It also helps in connecting the sale staff in different regions.
3: Escalating the impact of Executive communications:
The corporate videos take the entire organization on the same page at the same time by giving them a clear understanding of the objectives.
75% of the staff prefers watching the video rather than reading text instructions. That’s why all the businesses are focusing on producing
corporate videos to teach their staff. Videos enable the staff members to connect with the senior leaders and get a deep insight into business
practices.
Conclusion:
So, it is clear that videos are bringing advance facilities to the business matters whether it is marketing or internal matters. So, in 2019 we
are expecting to see the video production trends at the top. Do not wait anymore and go straight to a corporate video production house in
Mumbai to get the video for your business.
